Cookie Policy
Last Updated: 2026-05-291. What Are Cookies?
Cookies are small text files placed on your device by a website when you visit it. They are widely used to make websites work, or work more efficiently, and to provide information to website owners.
We use cookies and similar tracking technologies to track activity on our Site and to hold certain information. You can control which cookies we use through the cookie consent banner.
2. Cookies We Use
The table below describes the cookies used on our Site. Cookies in the "Necessary" category are always active. "Analytics" and "Marketing" cookies are only set after you give consent.
| Category | Cookie Name | Provider | Purpose | Expiry |
|---|---|---|---|---|
| Necessary | aether_consent_mode | Aether Design Studio | Stores your cookie consent preferences | 365 days |
| Analytics | _ga, _ga_* | Google Analytics (GA4) | Distinguishes users and sessions for Google Analytics | 2 years |
| Analytics | _gtm, _gtm_* | Google Tag Manager | Manages tag firing via Google Tag Manager | Session |
| Marketing | _gcl_au, _gac_* | Google Ads | Tracks ad clicks and conversions for Google Ads campaigns | 90 days |
| Marketing | IDE, DSID, FLC | Google DoubleClick | Used for ad targeting and frequency capping via Google DoubleClick | 1 year |
3. Google Consent Mode v2
Our Site uses Google Consent Mode v2. This means that when you deny Analytics or Marketing cookies, Google services operate in a cookieless mode — they may still collect aggregated, anonymous data to support conversion modeling, but no personal cookies are set.
When you grant consent, full tracking is enabled, allowing Google Analytics to measure your session and Google Ads to attribute conversions accurately.
4. Managing Your Cookie Preferences
You can change your cookie preferences at any time by clicking the "Cookie Preferences" link in the footer of our website. Your choices will be saved for 365 days.
You can also manage cookies through your browser settings. Note that disabling cookies may affect the functionality of our Site. For more information, visit your browser's help documentation.
5. Changes to This Policy
We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated effective date. We encourage you to review this policy periodically.
